Why are we such gear freaks in the NW?

Jun 8, 2012

In the Pacific Northwest, we know that yoga pants, polar fleece and hiking shoes are great for grocery shopping. But when we head into the great outdoors, we love to pile on the high-tech gear.

Sure, the weather here demands a certain level of protection from the elements. But what is it that compels people in the Pacific Northwest to want every piece of equipment out there?

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